Conferences

Bolat, E., Crowley, E., Biggins, D., Dogan, H. and Dupac, M., 2016. Empowering university students through online multiple choice questions. In: 15th European Conference on eLearning (ECEL16) 27-28 October 2016 Prague.

Bolat, E., 2016. Social media ‘on the go’: Examining the impact of age. In: Academy of Marketing 4-7 July 2016 Newcastle, UK. view in BU repository

Bolat, E. and Memery, J., 2016. Meaningful CSR Communication via Digital Media. In: Academy of Marketing 4-7 July 2016 Newcastle, UK. view in BU repository

Bolat, E., O’Sullivan, H. and Sreedharan, C., 2016. Radicalising the Marketing of Higher Education: Learning from students – generated social media data. In: Academy of Marketing 4-7 July 2016 Newcastle, UK. view in BU repository

Bolat, E., 2016. Discovering magic of mobile technology in business: strategic marketing perspective. In: Academy of Marketing Science 16-21 May 2016 Orlando, USA. view in BU repository

Bolat, E., 2016. Future of marketing as add on discipline: An agenda for engaging diverse learners. In: Contemporary Thought in HE Marketing Colloquium 27 April 2016 Bournemouth, UK.

Bolat, E., O’Sullivan, H. and Sreedharan, C., 2016. Listening to students’ conversations and stories – how, what and where? In: Contemporary Thought in HE Marketing Colloquium. 27 April 2016 Bournemouth, UK.

Biggins, D., Crowley, E., Bolat, E., Dupac, M. and Dogan, H., 2015. Using Peerwise to improve engagement and learning. In: The European Conference on Education 1-5 July 2015 Brighton, United Kingdom. Japan: The International Academic Forum (IAFOR), 585-602. view in BU repository

Akcay, E.E., Kooli, K. and Bolat, E., 2015. MEASURING CROSS-CATEGORY BRAND ALLIANCE PERFORMANCE – A TRIADIC PERSPECTIVE. In: Kooli, K., Bolat, E. and Sarkici, I., eds. 2nd B2B Marketing Colloquium: B2B in a Transnational Context 20 March 2015 Regent’s University, London, UK.

Bolat, E., 2014. Using tablets for e-assessment of project-based learning. In: 13th European Conference on e-Learning ECEL-2014 30-31 October 2014 Copenhagen, Denmark. view in BU repository

Bolat, E., 2014. Why to use mobile technology? In: Academy of Marketing Conference 2014 7-10 July 2014 Bournemouth, UK. view in BU repository

Bolat, E., 2014. Mobility – Unveiling the essence and value of mobility. In: European Academy of Marketing Conference 3-6 June 2014 Valencia, Spain. Valencia: European Academy of Marketing; Universitat de València, 174. view in BU repository

Bolat, E., Kooli, K. and Wright, L.T., 2013. Motivation of social media users to engage with brands’ fanpages. In: 2013 MAG Scholar Conference 11-14 November 2013 Dubai.

Bolat, E. and Kooli, K., 2013. Mobile Social Media as a Strategic Capability: Expanding Opportunties Social Media Has to Offer to B2B Firms. In: Academy of Marketing 9-11 July 2013 Cardiff. view in BU repository

Bolat, E. and Apostolakis, C., 2012. Mobile Technology Capabilities in Creative Industries: A Resource-based Perspective. In: British Academy of Management 11-13 September 2012 Cardiff, University of Cardiff. view in BU repository

Bolat, E. and Aroean, L., 2012. Mobile technology deployment in creative B2B service industry. In: Mickelsson, J. and Helkkula, A., eds. AMA SERVSIG International Service Research Conference 7-9 June 2012 Helsinki, Finland. Helsinki, Finland: Hanken School of Economics, 50.

Bolat, E. and Aroean, L., 2012. Does mobile technology influence service innovation? In: Mickelsson, J. and Helkkula, A., eds. AMA SERVSIG International Service Research Conference 7-9 June 2012 Helsinki, Finland. Helsinki, Finland: Hanken School of Economics, 27.

Bolat and Apostolakis, C.. Mobile technology capabilities in creative service firms: A resource-based perspective. In: British Academy of Management 11-13 September 2012 Cardiff. view in BU repository

Bolat, E., Aroean, L. and Robson, J.. Exploring the mobile technology deployment process in a creative B2B service industry. In: Academy of Marketing Conference 2012 2-5 July 2012 Southampton, UK. view in BU repository

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